ATECH* has announced its launch and a new tech event in the Caribbean paradise island of Aruba. Offering entrepreneurs and startups a chance to contribute to the emerging tech and eco hub of Aruba, and to present their services or product prototypes with the chance to win $20,000.

The two-day ATECH* conference will include international and local keynote speakers, panel members, jury members, startups and guests in what will be the first conference of its kind in the Caribbean.

ATECH* is the parent company of the conference and its upcoming accelerator, among other initiatives. ATECH*’s mission is to turn Aruba into the Silicon Beach of the Caribbean.

Says ATECH* Co-founder Varelie Croes, “As a Dutch colony, Aruba already has strong business links with Europe and the rest of the world.”

“Aruban residents speak 4 to 5 languages, including Dutch, Spanish and English which removes the language barrier for prospective business interests on the island and opens the door to providing employment for locals in bi-lingual international commerce. We believe this conference is the first step into turning Aruba into a tech hub,” adds the entrepreneur.

Using its 2 day tech event as a catalyst for positive economic change, ATECH* aims to cultivate a startup ecosystem in Aruba and create a new economic pillar to further push forward social and economic development on the island.

In recent years, Aruba has tried to move away from its image as a playground for the rich and famous and initiated a push towards sustainable tourism and green energy. Aruba was awarded the National Geographic World Legacy Award in March 2015 for “Destination Leadership”, in recognition for its efforts to make tourism on the island more sustainable and environmentally friendly for the benefit of the local population of Aruba and generations to come.

ATECH* is now receiving applications for the 2-day tech demo event, which will take place in Oranjestad August 28th and 29th 2015.